1. Italy ECOMONDO Exhibition
JinHui ZhaoLong High Technology Co., Ltd. attended the Italy ECOMONDO exhibition for the first time from November 3rd to 6th, 2015. During this period, their representatives visited some well-known Italian bag manufacturers, and conducted in-depth exchanges on film blowing technology with their technicians.
Apart from the Italian local plastic enterprises which predominated the exhibition halls, many exhibitors and visitors from other European countries also attended or visited this exhibition. It was the first time for JinHui ZhaoLong to attend an Italian exhibition. As the first European country to ban plastic, Italy is a major market for biodegradable plastics in Europe. Attending this exhibition in Italy was an important measure for JinHui ZhaoLong to further enter European market. The biodegradable plastics market in Italy is relatively mature. BASF and NOVAMONT which entered this market much earlier are playing a leading role in the market. 70-80% of the market share has been occupied by NOVAMONT. Besides, the entrance of competitors from other European countries and Asia has made the price competition particularly fierce.
2. The 10th in European Bioplastic Conference
The Sales Director of JinHui ZhaoLong Spring Shi participated in the 10th European Bioplastic Conference in Berlin on behalf of the company from 5th 6th November, 2015. European Bioplastic Conference is the most authoritative annual meeting in the biodegradable industry. The participants include manufactures of the degradation industry, relevant certification companies and equipment manufacturers, etc from all around the world.
Ecoworld, the PBAT brand of JinHui ZhaoLong has been well known to this industry. As a brand sponsorship enterprise in this conference, JinHui ZhaoLong conducted in-depth communication with corresponding material sellers.
The economic environment that domestic enterprises are facing is not very optimistic. Firstly, the pressure of excess manufacture capacity still exists that will take a long time to dissolve. Secondly, the desire of enterprises to expand investment and increase production is relatively weak. Thirdly, under the current background where economic structure is transforming and upgrading, the contribution of service industry to economic growth is gradually increasing while the contribution of the industry field is decreasing which has led to the decline of the potential economic growth momentum.
How to turn pressure into motivation and turn crisis to a turning point? How to have a global perspective while being based on the present? How to survive and continuously develop our enterprise?
A piece of news was released from the conference that France will officially implement the decrees and regulations on promoting environmental friendly plastics from January 2017. Not only will this bring good developing opportunities for biodegradable enterprises in China, it will also create more challenges, say to meet the international standards, to familiar with plastic bans of different countries, and to reduce the gap with the industry leaders, etc. Bearing in mind that hard work and absolute faith are both essential factors in the way to win the market share, JinHui ZhaoLong will be acting as an important player in the global market with a qualified international enterprise image.
